Now and Zen: A Juicy Journey of Yoga and Tangerines

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Once upon a time there was a tangerine who loved to do yoga…

Just kidding. 

That would be a far out fairytale to whip up for this blog post. Instead, I weaved together a narrative of how Noble Juicy Crunch® goes hand-in-hand with my enthusiasm for mind-body exercise.

Yoga used to give me anxiety. I tried it multiple times in my 20s and early 30s and felt zero connection with the mat or the practice. The instructor’s cues were no competition for the relentless banter in my head. 

“Warrior two,” they would call. “Namaste, as in—nah, Imma stay—right here on my mat,” I would respond.

But apparently, you’re not supposed to go looking for Yoga. It’s supposed to find you.

After two decades of binge drinking and hangovers, I broke the viscous cycle at age 35 and got sober. A few months later I was waiting for my cold brew at the neighborhood roastery and spotted a flyer for a hot yoga studio. I liked the colors of the logo, so I picked it up. 

That was it. That’s how it found me. With an iced coffee in one hand and a dog leash in the other.

Alongside my sobriety and newfound love for hot yoga came smarter snacking habits. I discovered that the juicy work I was putting into my physical and mental health was best followed up with equally wholesome food.

Noble Juicy Crunch® Tangerines became a staple in my post-workout routine. 

Tangerines are a nutritional jackpot. Packed with vitamin C, they give my immune system a much-needed jump after putting it through the hot yoga wringer. Plus, they’re loaded with fiber, which keeps my digestion humming along smoothly—even after contorting myself into pretzel-like positions for an hour.

But let’s address the sweaty elephant in the room: hydration. 

Tangerines are composed mostly of water, which contributes to their succulent texture and high water content. Not to mention—the little globes of goodness contain electrolytes like potassium, which can help maintain proper hydration levels by supporting fluid balance.

After pouring buckets for 60-minutes straight, my body practically begs for moisture. Cue a cold Juicy Crunch—whose sweet, refreshing nectar kickstarts that process. The tangerine’s tangy segments are also a boost of good news to my blood sugar—often low after a 9 AM workout.

It may have taken three and a half decades to stick, but eventually—yoga indeed found me.

I fell in love with the sweat, the meditation, the transformation, and most importantly—the cold lavender towel at the finish line of each practice. When I followed that perk with popping a Juicy Crunch, the whole experience became a new kind of treat.

I didn’t want to keep this citrusy secret all to myself, so I decided to share the love.

One morning as class drew to a close, I quietly followed my instructor as she retrieved the cool, aromatic cloths from the back room. Toting my box of tangerines, I carefully deposited a chilled Juicy Crunch at the top of each yogi’s mat.

Note: I wouldn’t recommend distributing fruit at your local yoga studio unless, like me, the owner has become one of your besties and occasionally approves your weird ideas.

I watched the happiness spread across each person’s face as they peeled into their sweet reward. That magic was just as satisfying to witness as the savasana we had all just experienced.

One second, we were sprawled on the floor like wrung-out dishrags, then the next—a humble little citrus brought us to our feet and became the unsung hero of the day.

And in that moment, a different kind of thirst was quenched.

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Oranges vs. Tangerines Per Capita was 80/20–Now is 60/40 (and Gaining)

According to the USDA, the Florida tangerine citrus group “has soared in popularity, with per capita availability more than doubling between 2000 and 2022. This broad group includes tangelos, mandarins, clementines, and traditional tangerines. A comparison of per capita fresh tangerine and fresh orange availability over the last 20 years shows the share going to tangerines increasing from 20 to 40 percent.”

The article goes on to say that growth of the U.S. tangerine market coincides with the launch of marketing campaigns for easy-peel seedless mandarins…”

See the USDA Economic Research Service Article