About the Grower

Family Growers That Share Our Values

noble® Dragon Fruit comes from Ecuador, where volcanic beds along the equator create the perfect growing environment. We found a grower there that is very much like our own family. They care about the land. They care about their people. They are intentional about the way they are producing noble Dragon Fruit.

Florida Starburst Pummelo®

The largest citrus fruit grown on Earth, has the feel of a grapefruit with a sweeter, juicier flavor. MMM!
Discover the MMM
Juicy Crunch

Noble Juicy Crunch® Tangerines

A brand-new, naturally craft-cultivated tangerine variety. It's the best tangerine we've ever grown, and we started in 1926.
Discover the MMM

Autumn Honey® Tangerines

Noble Autumn Honey opens our craft-cultivated new generation tangerine season each October.
Discover the MMM
Juicing Program

Stand-Apart Fresh Juicing Program

THE ONLY fresh squeezed tangerine juice program anchored by Noble Juicy Crunch® AND a stand-apart 9-month Florida orange juicing program anchored by Valencias.
Discover the MMM

New Crop
Blueberries

Noble new crop opens the US blueberry season in Florida, and then rolls north delivering the freshest blueberries.
Discover the MMM

Best-In-Class
Tangerines™

Year-Round, Best-in-Class Tangerine Varieties
Discover the MMM

Sign up and be the first to know about availability and offers.

Oranges vs. Tangerines Per Capita was 80/20–Now is 60/40 (and Gaining)

According to the USDA, the Florida tangerine citrus group “has soared in popularity, with per capita availability more than doubling between 2000 and 2022. This broad group includes tangelos, mandarins, clementines, and traditional tangerines. A comparison of per capita fresh tangerine and fresh orange availability over the last 20 years shows the share going to tangerines increasing from 20 to 40 percent.”

The article goes on to say that growth of the U.S. tangerine market coincides with the launch of marketing campaigns for easy-peel seedless mandarins…”

See the USDA Economic Research Service Article